El reto era encontrar una forma más amigable y fácil de comprender los hitos del informe ASG. El informe aunque completo era una pieza con contenido de solo texto, que no contaba con una representación visual de estos alcances. Agite planteó el concepto de Diorama donde todo el mundo ASG se convierte en un universo integrado, tridimensional e ilustrado que representa cifras e información relevante a manera de una gran infografía.
Finding a friendlier and easier way to understand the milestones of the ESG report was the challenge. The full report was a piece of text-only content, which did not have a visual representation of these scopes. Agite came up with the concept of a Diorama where the entire ASG world becomes an integrated, three-dimensional, illustrated universe that represents numbers and relevant information in the form of a large infographic. All this done through a type of illustration that should represent the visual style of the company.
